Matt Muir directed this dynamic, energetic, and striking holiday comedy spot for Dodge. Working with ad agency GSD&M, the goal was to feature both the Dodge Challenger and Charger in their new (and holiday appropriate) Sublime Green Colors. Matt’s approach was to feature the unique details of each distinct car as they dual along competing sections of highway. He features the cars as they power around tight curves and billow loads of smoke, while building to the final four-leaf-clover highway climax.
Matt Muir directed this dynamic, energetic, and striking holiday comedy spot for Dodge. Working with ad agency GSD&M, the goal was to feature both the Dodge Challenger and Charger in their new (and holiday appropriate) Sublime Green Colors. Matt’s approach was to feature the unique details of each distinct car as they dual along competing sections of highway. He features the cars as they power around tight curves and billow loads of smoke, while building to the final four-leaf-clover highway climax.
Matt Muir directed this dynamic, energetic, and striking holiday comedy spot for Dodge. Working with ad agency GSD&M, the goal was to feature both the Dodge Challenger and Charger in their new (and holiday appropriate) Sublime Green Colors. Matt’s approach was to feature the unique details of each distinct car as they dual along competing sections of highway. He features the cars as they power around tight curves and billow loads of smoke, while building to the final four-leaf-clover highway climax.